Categories: Tips & Tricks

What is Google Voice? Why does my business need it?

Google Voice is a voicemail service from Google that enables users to send free text messages, customize their voicemail, read voicemail text transcript, and more. Google’s voicemail service, which previously required a Google Voice invite code to setup, is now available for free to all Gmail users.

Try it Out Free

and Call for Vero Beach Advertising rates, (772) 233-6869

Google Voice is a lot of things, it has many many features to allow you to control your phone lifestyle. The point of this article is to make the introduction, help you get started with your account and explain some of the most important uses from a Digital Media Marketing perspective.

The most common advertising mediums below are often a mystery in terms of effectiveness for most. Even if a business has more than one phone number it is easily overlooked the benefit of using various phone numbers to track marketing campaigns. If you are running print advertising with the same phone number as your business cards, brochures and radio etc. How do you know which campaign or advertising medium is generating the leads and sales?

This one tip can save your business thousands in advertising revenues and help you determine where best to put your advertising dollars monthly.

Google Voice for Print Advertising

Use your Google Voice number in your print ads and track all the phone calls coming in. You can even have your missed or after hours calls transcribed and emailed or text messaged to you.

Google Voice for Radio Advertising

Use your Google Voice number in your radio ad to determine the number of calls generated during which times or days your ads run. This will help you to eliminate costly ads at times that do not convert well for your business.

Google Voice for Facebook / Google / Online Advertising

Most networks have call tracking built in but they use 800 or 866 numbers to do so. If you are a local business this may deter some patrons from calling a non-local number. Google Voice can give you a 772 or local prefix that will encourage local calling. Use this number instead in your ad to maximize call conversions.

Try it Out Free

If you have several campaigns as outlined above you will need multiple Google Voice numbers. The first number is Free and additional lines are extra. Get started today gaining insight into your traditional and digital media campaigns. You will save money! Share the results with your ad provider and show them your Google Voice reports.

Want to know more about Google Voice and configuring it for your business? Call me right now (772) 233-6869. Over the phone I can explain how it will be most beneficial for your business.

stacy

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