Recent disruptions to the retail industry caused a seismic shift in shopping behavior, but people are feeling optimistic. They have much to look forward to, and the hope is that this holiday season will be a time for celebration. We see this in their shopping as well. In the fourth quarter of 2020, retail searches grew at a rate over 3X higher than the same time the previous year,1 signifying a major shift to digital. The path to purchase is also growing increasingly complex, as customers combine online and in-store shopping experiences in new ways.
In today's fast-paced digital landscape, event marketing data is invaluable. Understanding attendee behavior and optimizing…
Imagine spending months meticulously planning an event, only to arrive at a half-empty venue on…
Planning an event is exciting, but ensuring it gets the attention it deserves requires a…
Images are a vital part of creating engaging and visually appealing online content. From captivating…
You’ve just wrapped up an event. Or at least, you think it went well –…
The event ticket market is booming, with a projected 4.0% revenue growth in 2025. But…
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