Proven tactics to grow your event attendance organically—powered by Vero Vine’s local reach.
Planning an event is only half the battle. Getting people to show up is what determines its success. Whether you’re hosting a fundraiser, concert, community market, or workshop, you need visibility. And that’s where Vero Vine comes in.
If you want 100 more locals to attend your next event without spending money on ads, here’s how to make it happen.
1. Start with a Headline That Gets Attention
Your event title needs to do more than describe—it should excite. Think less “Art Show” and more “Sip & Stroll: Wine & Local Art in the Garden.” Use clear benefits, action words, or curiosity to grab attention. A strong headline gets shared and remembered.
2. Submit Your Event to Vero Vine
Posting your event to the Vero Vine calendar puts it in front of thousands of locals actively looking for things to do. Our team features standout events in our weekly newsletter, local highlights, and social media. This is one of the most effective ways to reach the right audience, at no cost.
3. Use High-Quality Visuals
Your flyer or event graphic should be clean, easy to read, and designed to stop the scroll. Include your logo, date, time, location, and a strong call to action. Images matter. A professional-looking visual increases your chances of being featured and shared.
4. Create Buzz with Social Proof
People trust what others are excited about. Share early RSVPs, vendor shoutouts, behind-the-scenes prep, and messages from past attendees. Highlight limited space or unique perks to build anticipation and urgency.
5. Get Featured in the Vero Vine Newsletter
Our weekly email goes out to thousands of Vero Beach locals. If you want your event in front of real people who are planning their weekends, this is your opportunity. Submit your event with a short, compelling description and a strong image at least one to two weeks ahead.
6. Collaborate with Other Local Businesses
One of the fastest ways to grow your audience is to tap into someone else’s. Partner with local vendors, artists, influencers, or nearby businesses to co-promote. From giveaway items to social media shares, collaboration can easily double your reach.
7. Make It Easy to Attend
Remove friction. Use a clear RSVP process, provide directions, parking info, and answer common questions ahead of time. If someone has to hunt for details, they’re likely to give up. Accessibility and clarity make a big difference in turnout.
8. Extend the Hype After the Event
The event might be over, but the content doesn’t stop. Share a recap, photo gallery, or quick video highlight. Tag attendees and vendors. The post-event visibility builds momentum and interest for your next event.
Getting more locals to your event isn’t about working harder—it’s about working smarter with the right local support. Vero Vine is your built-in promotion partner. Submit your event, show up with great content, and let’s get your community talking.
Submit your next event at verovine.com. If you need help crafting your listing or promotion strategy, reach out—we’re here to help you shine.