Ava Cook

Why Smart Business Managers Lock Down Their Holiday Events Before December 10th

Let's be honest, nobody wants to plan another holiday party. You've got year-end reviews to complete, budgets to finalize, and…

10 months ago

Lock in Your Christmas Event Marketing by Giving Tuesday

The holiday season is one of the most competitive times for event marketers. Between Black Friday sales, Cyber Monday deals,…

10 months ago

How to Give Feedback That Creates Change, Not Defensiveness

You've been preparing for this conversation all week. You've chosen your words carefully, rehearsed your key points, and scheduled a…

11 months ago

Beyond the Deals: How Event Managers Can Leverage Black Friday Season

While most consumers are camping outside stores or refreshing shopping carts online, savvy event managers know that Black Friday weekend…

11 months ago

Essential Skills Every Event Manager Should Develop in 2025

The event management landscape is transforming at an unprecedented pace. Skills that were considered advanced just two years ago are…

11 months ago

Why Event Managers Should Care About AI Search Visibility (And How to Optimize for It)

Corporate clients, attendees, and sponsors aren't just Googling "event planner Vero Beach" anymore, they're asking ChatGPT, Gemini, and Perplexity: "Who…

11 months ago

Apple Mail Users: Make sure you see our emails

On iPhone or iPad Open our email in the Mail app. Tap our name or address at the top. Tap Add…

11 months ago

Gmail users: Move us to your Primary inbox

Quick version On phone Open our email in the Gmail app. Tap ⋮ More. Tap Move to. Choose Primary. (Google Help) On computer…

11 months ago

Leveraging October Events to Power Your Holiday Season Success

The final quarter of the year can feel like a sprint through three distinct chapters:, the festive fun of October,…

11 months ago

Case Study: Vero Restaurant, From Print Ads to Digital Profits

Prepared by Stacy Cook, Founder  Vero Beach Marketing, Vero Vine & Vero Beach Foodie The Challenge Vero Restaurant, a rebranded…

1 year ago

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