With the continued rise of digital video, advertisers and brands are changing their strategies, driving brand awareness and proving campaign impact. YouTube’s new tools reduce the effort needed to keep up with these consumer trends while achieving strong awareness results. Here are three approaches marketers should consider.
Vidhya Srinivasan, Vice President and General Manager of Ads at Google, recently delivered a compelling…
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In the quest for flawless, radiant skin, the journey begins with a curated selection of…
We’re at a pivotal time in marketing, with major shifts reshaping our industry. The rapid…
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