With this season predicted to bring the highest holiday retail spend on record, it's no surprise that retailers are doing everything they can to make it a year-end to remember.
Despite the bright outlook, supply-chain constraints and anticipated delivery delays pose considerable challenges. As a result, many people have gotten a head start this season, with 45% of U.S. shoppers reporting they have already started their holiday shopping.1 However, a similar percentage (44%) say they will hold off on buying gifts until they're on sale, making Black Friday and Cyber Monday as critical for retailers as ever.
Every fall, the same thing happens. Vendors watch their calendars fill up, feel the leverage…
Summer's over, the event calendar has a lull before the holiday rush, and a lot…
As holiday event season ramps up, more clients are asking sustainability questions before they sign…
Peak season is when event managers make the most money, and lose the most people.…
Quick tip: polls are open right now, 7 a.m. to 7 p.m., so there's still…
Most event managers treat social media like a countdown clock: post the date, post a…
This website uses cookies.