Consider the following scenarios: “Why do we only have outbound efforts included in our marketing strategy?”“Why do we have so much of our marketing budget allocated to print advertising?”
“…Because that’s what we’ve always done.”
It is easy to let the convenience of routine dictate your marketing strategy, but considering how forward-thinking marketing is, you aren’t doing yourself or your business any favors by doing what you’ve always done.
Unfortunately, the best practice concept is often mistaken for “The Only Way It Can Be Done.”
While best practices are vital for business success, a forward-thinking mentality is needed to keep those practices effective. Best Practice Combined With Forward Thinking in today’s marketing environment is not only advantageous—it’s an absolute necessity.
Together they can result in extremely successful, profitable results when making decisions relative to your marketing spending. Next time you hear, “Because that’s what we’ve always done…” you can respond with “…yes, and while that has proven to be successful, what if we could expand even more on that already proven process?” Read More.
We believe this graphic is so important that everyone should have access to it, not just our class attendees. Enjoy!
Today in class the question was asked how to link your Facebook to post to your Twitter account. If you click the following link it will walk you through the process. Use comments if you need any further assistance with this…
Do you know what your Facebook post average impressions (views) are? On average it is 10%.
If your Facebook page has 1,000 fans, only 100 of “your” fans are seeing your posts unless you create REALLY engaging posts. This is due to the Facebook algorithm change made when boosting was introduced. This is where Facebook started requiring money to reach “your” fans.
Your event post on Vero Vine will earn you a minumum of 20,000 views a month on the calendar. The weekly email will earn you over 500 views a week.
Unless you are spending money boosting to audiences on Facebook and/or Google you will never reach the audience you can reach on Vero Vine. A single event submissions earns you thousands of views for Free. You would have to post to Facebook 10 times, make 10 posts for your event and still you would receive less event impressions.